The Best Incogni Alternatives for Efficient Data Removal: 5 Options Reviewed

As one of the most popular data removal services, Incogni offers an easy and efficient way to protect your online privacy and reduce spam. That said, the service has several potential drawbacks (alleged inconsistent performance and potential data leak issues) that may prompt you to consider an alternative.

In this guide, we’ll introduce you to the best Incogni alternatives. We’ll discuss their functionalities, pricing, and customer reviews to provide a comprehensive overview and help you choose a solution that suits your needs.

Choosing a Suitable Incogni Alternative: Criteria To Focus On

To select an Incogni alternative that offers the most value and efficiently protects your privacy, it’s important to focus on the following aspects:

• Coverage: Look for a tool that covers a broad range of data brokers and, ideally, expands its reach to people search sites and marketing databases.
• Comprehensive reporting: The alternative you choose should provide regular and detailed reports that enable you to track progress and easily assess the service’s effectiveness.
• Ease of use: The service should have an intuitive dashboard and a clear, easy-to-use interface, allowing you to avoid the learning curve and complex setups.
• Flexible pricing: Multiple plan options allow you to choose a level of service that suits your needs without overpaying or compromising.
• Customer support: The right service should have a responsive and helpful customer support team that can assist you if you encounter any issues.

5 Incogni Alternatives Reviewed

With the above criteria in mind, we’ve reviewed the following five Incogni alternatives in-depth:

1. DeleteMe
2. Aura
3. Optery
4. Cloaked
5. Privacy Bee

1. DeleteMe

DeleteMe is a service that helps you protect your online privacy by removing your personal information from hundreds of data brokers. It offers automated data removal; here’s how it works:

1. You submit your personal information
2. DeleteMe experts search for it and send data removal requests
3. Experts continue to remove your information regularly throughout the year, ensuring it doesn’t reappear

You can track progress through detailed quarterly reports. In addition to showing the number of reviewed and deleted listings, DeleteMe offers valuable information on the amount of time you saved by letting the platform handle data removal for you.

DeleteMe covers over 850 data brokers and offers a list of all of them, but there’s a caveat: many brokers are available only if you subscribe to more expensive plans. Additionally, certain brokers aren’t a part of the “standard” offer but are available only for custom requests.

As for pricing, you can choose among four options, and the key difference besides coverage is the number of people included:

1. One person: $10.75/month
2. Two people $19.08/month
3. Four people: $27.42/month

Some users consider the pricing fair, while others say the platform isn’t worth the money since it misses many websites.

DeleteMe’s customer support is excellent, at least according to user reviews. You can reach the team via phone, live chat, email, or web form.

2. Aura

Aura is an all-in-one privacy protection service, with online data removal being only one part of its toolkit. It also offers features like:

• Identity theft protection
• Credit monitoring
• Password management
• Spam call protection
• VPN
• Identity theft insurance

In terms of online data removal, Aura offers solid features. It covers over 140 data brokers, regularly checks if your data reappears, and lets you easily track the progress through the clean dashboard and thorough reports. Data removal requests are automated, so you can sit back and relax while Aura does the work.

The true benefit of switching to Aura is comprehensiveness. You get a broad range of privacy and security tools within a single platform for streamlined management. The platform also has excellent security measures in place, including end-to-end encryption (E2EE), minimal data collection, and third-party audits, to keep your information safe.

Considering the range of options, Aura has fair pricing; there are four options:

1. Individual: $12/month
2. Couple: $22/month
3. Family: $32/month
4. Kids: $10/month

There’s a 60-day money-back guarantee, so if the platform doesn’t meet your expectations, you can get a full refund. Despite the money-back guarantee, users report having issues with canceling subscriptions; many were unable to cancel and were charged for the subscription even after reaching out to customer support.

Dissatisfaction with the platform’s customer support is often mentioned; users say that the team wasn’t helpful in resolving issues.

3. Optery

Optery is a data removal service with features similar to Incogni. Here are some of its key characteristics:

• Broad coverage: Promises to remove data from over 1,300 sites
• Extensive reporting capabilities: Offers a free exposure report upon sign-up and quarterly reports with screenshots that confirm the platform’s efficiency
• Responsive customer service: Has a prompt and responsive customer support team.
• Free plan: It offers a completely free plan, although with quite limited options

Optery lets you choose between manual and automated data removal requests. If you prefer more control over the data removal process and are willing to invest time in it, manually handling requests could be a viable option.

Optery covers “1,300 sites,” but it’s essential to understand what that means in practical terms. The platform’s coverage depends on the chosen plan. For example, the most expensive option offers automated removals from over 600 sites and unlimited custom removals for over 1,300 sites in total (which you become eligible for after 30 days).

Below are Optery’s annual personal plans:

1. Free Basic: $0
2. Core: $3.25/month
3. Extended: $12.42/month
4. Ultimate: $20.70/month

As for drawbacks, some users pointed out the platform’s ineffectiveness, despite the advertised coverage. Many users report that the amount of spam increased after using Optery, contradicting the service's promise.

4. Cloaked

Cloaked is a privacy protection platform that combines data removal, alias generation, and dark web monitoring. In fact, alias generation is what the platform is known for. You can create Cloaked Identities to replace your real email address or phone number with a fake one to preserve your online privacy and avoid spam.

In terms of data removal, Cloaked offers solid options, covering over 140 data brokers and other online sources with automated data removal capabilities. By combining alias generation and data removal, you get comprehensive online protection, namely:

1. Scanning: Provides a free risk assessment scan to determine the extent of your exposed information
2. Deleting: Erases your personal information from data brokers and other online sources
3. Disguising: Sets you up with a new email address and phone number, ensuring your true identity remains hidden

Cloaked also provides identity theft protection insurance, dark web and social security number monitoring, a password manager, and a spam call blocker. The number of features comes at a cost, at least according to some users who found the platform slow and difficult to set up.

As for pricing, Cloaked offers several options:

1. Individual: $9.99/month
2. Couple: $14.49/month
3. Family: $24.99/month

The platform’s customer support team seems helpful as many users have successfully resolved issues thanks to their assistance.

While Cloaked’s additional features are a benefit, some users don’t find them helpful. One user noted that the spam call blocker continues to block calls from their family and friends.

5. Privacy Bee

Privacy Bee is a data removal service that prides itself on fantastic coverage. It claims to be able to remove your information from over 1,000 brokers and more than 182,000 sites. As your data can reappear after a while, Privacy Bee offers continuous monitoring and removal to ensure long-term protection.

The service is transparent about the process and doesn’t hide the fact that data removal is a lengthy process because some data brokers can take months to respond and remove your information. To prove efficiency, Privacy Bee offers a comprehensive dashboard where you can see the number of:

• Data brokers that have your information
• Pending removals
• In-progress removals
• Successful removals

Some users have mentioned that the service's activity levels drop over time. After the initial push, Privacy Bee doesn’t handle as many requests, at least according to several reviews.

A significant benefit that Privacy Bee offers is a free scan, which provides insight into how much of your information is publicly exposed, allowing you to take action.

In addition to removing your personal information from online sources, Privacy Bee offers the following (availability depends on the chosen plan):

• Google/Apple Maps house blurring
• Data breach monitoring and containment
• Dark web monitoring
• Vehicle exposure monitoring
• Removals from facial recognition databases

In terms of pricing, you can choose among three options:

1. Essentials: $8/month
2. Pro: $18/month
3. Signature: $67/month

Some users are unhappy with what the platform offers for the cost. One user mentioned they felt compelled to pay more to actually benefit from the service.

The Final Verdict: Which Incogni Alternative Takes the Win?

All Incogni alternatives we’ve mentioned are efficient in their own way; choosing one comes down to your priorities:

• If you’re looking for data removal and nothing more, DeleteMe and Optery are both excellent options, though you may prefer Optery if you want both manual and automatic data removal.
• If you want advanced and comprehensive data removal with exceptional coverage, Privacy Bee is the ideal solution.
• If you seek more than data removal, consider Aura or Cloaked. Aura offers more robust privacy and security options, while Cloaked focuses on protecting your real identity.

While all Incogni alternatives contribute to your online privacy and security, keep in mind that data removal services only treat the consequences, not the cause. To build a layered privacy and security strategy, you have to ask yourself: How does my information end up on these websites? The answer could be your mobile carrier.

Mobile carriers that rely on traditional infrastructure and weak data policies are often exposed to data breaches and leaks, which directly compromise your privacy. Choosing a privacy-first carrier like Cape, which relies on its own infrastructure and has strict data collection, storage, and sharing policies, ensures greater privacy and helps protect your digital identity.

Cape Makes Security the Standard: Here’s How

Cape is America’s privacy-first mobile carrier, providing premium, unlimited, and nationwide call, text, and data. Unlike other providers, our service is built from the ground up with privacy and security at its core.

Mainstream carriers track you and store your data, often without your consent. Cape takes a different path—we collect the absolute minimum amount of information to provide you with service.

Any information we do collect is retained for the minimum amount of time possible. Most carriers store call data records (CDRs) for years, sometimes indefinitely. Cape stores yours for just 24 hours, and we have a commitment to never sell your data.

Cape service includes security features that no other carrier offers:

• Minimal Data Collection: During onboarding, we don’t ask for your name, Social Security number, or address. We only collect what’s necessary to provide you with service, and we retain it for the minimum amount of time possible.
• Identifier Rotation: Every SIM card has an International Mobile Subscriber ID (IMSI), a unique identifier which your device uses to register with cellular networks. Most carriers assign a fixed IMSI that stays the same for the life of your account, making it easy for your carrier, advertisers, and bad actors to identify and track your device over time. Cape breaks that pattern by allowing subscribers to automatically rotate their IMSI every 24 hours, so you appear as a different subscriber every day, making it much more difficult for anyone to follow or track your movements.
• Secondary Numbers: Your phone number is a target for data brokers and scammers. Retailers, websites, apps—everyone is routinely asking you to share your number with them, which exposes you to a variety of risks. Many turn to VoIP numbers to use as secondary lines, which can be helpful, but cost extra, don’t work with 2FA, and aren’t encrypted. Cape provides subscribers with two free additional SMS/MMS lines that are middle-to-end encrypted. With secondary numbers, you can reserve your primary number for communicating with your close friends and family, and use the other for anything from shopping and signing up for discounts, to receiving secure OTPs.
• Disappearing Call Logs: Call and text records reveal a lot about you, from who your closest relationships are to when and where communication took place. With traditional carriers, your call and text metadata doesn’t just disappear; it’s retained, analyzed, and folded into a lasting customer profile. At Cape, we’re built to forget and delete these records after just one day.
• Last Mile Encrypted Texting: SMS messages are unencrypted, yet many of us still use it to receive One-Time Passwords (OTPs) for our most sensitive accounts, leaving them vulnerable to a variety of threats. Cape allows subscribers to encrypt and route all SMS/MMS messages through the Cape app. When enabled, SMS/MMS messages sent to Cape subscribers will be middle-to-end encrypted and decrypted securely within the Cape app. This protects any messages that may be intercepted from being read. This feature is only available on iPhone; Android coming soon.
• SIM Swap Protection: A SIM swap happens when an attacker convinces your carrier to transfer your number to their device, allowing them to receive your calls and texts, trigger password resets, and gain access to your accounts. Cape protects against SIM swaps by removing humans entirely from the loop. During sign-up, you receive a 24-word phrase that generates a private key tied to your number. This phrase is the only way to move your number to a new device or carrier. No one, not even Cape, can transfer your number without your phrase, giving you full control over your number.
• Network Lock: Traditional cellular networks were designed for interoperability, not security. Outdated and legacy network protocols like SS7 have vulnerabilities that allow attackers to hack in and track your location, intercept your calls and texts, and steal sensitive information. Cape’s Network Lock uses a proprietary signaling proxy to verify that your device’s physical location matches the network it’s trying to attach to. If anything looks suspicious, like a mismatched location, we block the connection.
• Encrypted Voicemail: Voicemails can reveal more than you think, from personal messages to authentication codes, yet most voicemail systems are outdated and unencrypted. Cape encrypts your voicemails so that only you can access them.
• Secure Global Roaming: While you’re traveling abroad, your phone connects to local telecom providers to provide you with connectivity. But not all networks are secure, and not all governments treat privacy the same. Cape routes your traffic through our U.S.-based mobile core. Our Secure Global Roaming gives you the convenience of international data roaming without exposing your identity or communications. You get up to 15GB per month of international roaming included in your plan.

These features are made possible because we’re a “Heavy” Mobile Virtual Network Operator (MVNO).

Other MVNOs (such as Mint Mobile, Cricket, etc.) simply ride on top of the mobile core, SIMs, and physical infrastructure of their underlying MNO partner. At Cape, we actually own our own mobile core and provision our own SIMs.

This gives us control over how accounts are authenticated, what data we do and don’t collect, how long we retain it for, as well as the ability to build proprietary features like Identifier Rotation. No other carrier on the market has this capability.

Reclaim Your Privacy: Switch to Cape Today

Ready to ditch traditional telcos and switch to a privacy-first mobile carrier? Visit cape.co/get-cape to sign up.

Try Cape completely risk-free for just $30 for your first month. No contracts, no personal or credit card info needed, no hidden fees or taxes, and no strings attached.

Thanks to our partnership with Proton, you can also take your privacy a step further and get Proton Unlimited or Proton VPN Plus for only $1 for the first six months.